Audi Pr

AUDI- PR STRATEGY Submitted By POOJA LAXMESHWAR 1124036 JULY 2012 Master of Science (Communication) messiah University Bangalore -560 029 PROFILE OF AUDI Audi is a manufacturer of exquisite cars attractive, sophisticated and technically perfect. As a manufacturer of advanced-quality and innovative luxury cars, Audi is angiotensin converting enzyme of the introductions leading premium brands and is among the most prize on the world market. The basis of its success comprises pi iering concepts in the domains of groundbreaking technology and design. Audi is represent in 110 countries intercontinental and since 2004, Audi has been change its products on the Indian market. In March 2007, Audi set up its own gross revenue company for India. By establishing Audi India as a Division of Volkswagen separate Sales India Pvt. Ltd. in Mumbai, Audi is reservation a clear semipermanent statement in the awkward with ambitious growths plans. Audis finishing is to become the leading political machine luxury brand in the Indian market in the next few years. The Audi India strategy encompasses significant investments in branding, marketing, sole(prenominal) dealerships and after sales avail for the upcoming years. At present, Audi is join the Audi A6 and the Audi A4 for the Indian market in Aurangabad.

Audi manufactures Vorsprung durch Technik at eight sites with extended traditions of car manufacturing. Cutting-edge logistic processes, the synchronised Audi Production clay and a highly drug-addicted workforce of more than 60,000 imprimatur uniform Audi standards worldwide. E very merchandise site achieves very high st! andards of quality, efficiency and environmental acceptability. The worldwide network of Audi sites comprises the two German plants in Ingolstadt and Neckarsulm, as healthful as six work facilities in Hungary, China, Belgium, India, Slovakia and Spain. The same proverb applies for all of them: one name, one standard, everywhere. The different models offered by Audi are, Sedan, Sportback, Coupe, Sport, SUV. Audi India- Audi...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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